From farmers market to national brand
A 360° transformation taking an artisan bakery from a single market table to a nationwide D2C lifestyle brand.
- Brand identity & packaging
- E-commerce platform
- PDP creation
- Content & social
- Email & retention
BonTemps Bakehouse was a beloved single-table vendor at the Knoxville farmers market with a loyal regional following — and no infrastructure to grow beyond it.
We delivered a complete transformation across every touchpoint: premium packaging, an e-commerce platform, immersive PDPs, trend-led social, and a post-purchase retention engine.
A single table, national ambitions.
The brand needed a professionalised identity, scalable e-commerce, and a customer journey that extended beyond point-of-sale into loyalty and advocacy.
Make it giftable.
Premium packaging, ingredient-led PDP photography, unboxing and UGC content, and post-purchase nurturing repositioned the products as aspirational, giftable lifestyle items.
A nationwide lifestyle brand.
BonTemps evolved from a local market vendor into a nationwide D2C brand, with a high-performing platform and a shift from casual purchases to aspirational gifts.